cherchez la femme

la marinière, revisited

Posted in Uncategorized by stefanie on March 31, 2011

The new équipe de France soccer jersey : iconic style, national heritage, haute couture and nike.

If the French team has exponentially dropped in popularity since 1998 (oh wow, was that really 13 years ago?),  I think this jersey could put them back on the right track.  Especially for the occasional soccer fan like myself who clearly has more of an interest for design and style than athletic performance.

In honor of the jersey unveiled just this week, and out of 1 part excitement (stripes!), 1 part boredom (rain), and 1 part procrastination (homework), I felt compelled to put together a brief pictorial history of the marinière… why it is both classically French and iconically cool:

Coco Chanel circa 1920

Picasso (no really, he was a Parisian at heart)

Brigitte Bardot

St. James, since 1850

Petit Bateau, since 1893

Gaultier (ridiculous but really, inevitable)

L’équipe de France

Now if only they could look good AND win…

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